Dear Event Planner , STOP BEING BROKE

Dear Event Planner, Stop Being Broke

How to Price Your Services and Actually Make Profit

You are talented. You are busy. But are you profitable?

You plan beautiful events. Clients love your work. People share your pictures online.

But after paying vendors, settling logistics, and covering expenses — there is almost nothing left for you.

Sound familiar?

You are not alone. Thousands of Event Planners across Nigeria are working harder than ever and still struggling financially. Not because they lack talent. Not because they lack clients.

Because they lack a pricing system.

In this practical, no-fluff guide, Francisca Onyinye Nnadi — award-winning Eventpreneur, Business Consultant, and founder of Eftinzz Events Outfit — breaks down exactly how to price your event planning services so you stop undercharging, start attracting better clients, and finally build a business that pays you properly.

This is not a theory book. Every principle inside has been tested in the real Nigerian events market.

WHAT YOU WILL DISCOVER INSIDE

✅ Why talented Event Planners stay broke — and the one shift that changes everything

✅ How to calculate your TRUE costs (including the hidden ones most planners completely ignore)

✅ The Event Planner Profit Formula — a simple calculation that tells you exactly what to charge

✅ 5 proven pricing models and when to use each one for maximum profit

✅ The 10 biggest pricing mistakes destroying your income right now — and how to fix them

✅ How to respond when a client says “your price is too high” — without panicking or discounting

✅ How to build a premium brand that attracts clients who don’t negotiate your value

✅ Why you must stop competing on price — and what to compete on instead

✅ Practical worksheets to immediately apply every lesson to your own business

BONUS: 5 ACTION WORKSHEETS

📋 Know Your Numbers Worksheet

📋 Desired Income Calculator

📋 Minimum Event Fee Calculator

📋 Build Your Pricing Menu

📋 90-Day Pricing Action Plan

These worksheets alone are worth the price of the book.

THIS BOOK IS FOR YOU IF…

→ You are an Event Planner, Wedding Planner, or Event Coordinator in Nigeria

→ You are tired of finishing events with little or no profit

→ You struggle to quote prices confidently

→ Clients keep asking you to reduce your fee — and you always say yes

→ You want to attract better clients and build a sustainable business

THIS BOOK IS NOT FOR YOU IF…

→ You are looking for a get-rich-quick formula

→ You are not willing to implement what you learn

→ You are satisfied with the way things are

WHAT OTHERS ARE SAYING

“This book is practical, relatable, and life-changing. It helped me understand numbers, value, and profit like never before.”

— Adebisi A., Event Planner

ABOUT THE AUTHOR

Francisca Onyinye Nnadi is an award-winning Eventpreneur, Business Consultant, Trainer, Speaker, and Author with over a decade of experience in the events and hospitality industry.

She is the Founder of Eftinzz Events Outfit, Convener of Beauty and Bride Nigeria (BAB NG) — the first and largest event exhibition and trade fair in Southwest Nigeria — and Creator of Nigeria’s first Event Budgeting App.

She holds an MBA in Marketing and spent over 13 years as a professional at First Bank of Nigeria before becoming a full-time entrepreneur. She has trained more than 5,000 entrepreneurs and professionals across Nigeria.

Through this book, she is bringing her pricing expertise directly to Event Planners who are ready to stop being broke and start being profitable.

THE INVESTMENT

💰 ₦5,250

For the price of a vendor lunch, you can have a system that pays you properly for the rest of your career.

Click the button below to get instant access.

Stop working hard for free.

Stop undercharging for your expertise.

Stop finishing events with empty hands.

It is time to price like a business owner. Profit like one. Become one.

You are not just an Event Planner. You are a Business Owner.

— Francisca Onyinye Nnadi